Legitimate Paid Autosurf Programs vs. Scams

Paid Autosurf programs pay members for surfing websites in their exchange. They allow advertisers to show their websites, for a fee, to other members who surf and earn cash or credits for their efforts. The advertisers hope is that as members surf, they will be interested in their offer and make a purchase or at least let them capture an e-mail address so they can try to up-sell these folks later. Also, as the name “Autosurf" indicates, surfers do not have to actually view each website as they surf. Members could click on the surf button and walk away for 5 minutes, grab a coffee and wait until the autosurf session is complete. But many members do in fact watch these advertisements. A majority of these paid autosurf members are always looking for something new to promote themselves or something new they’ve never seen before, in hopes of generating more income for themselves.
There has been a lot of discussion about the validity of many of these paid autosurf programs, and the fact is, there are far more scam sites than legitimate ones. The scam artists know this is a huge industry and it’s very easy to get a paid autosurf site up and running, promise huge returns for their members, and at the peak of membership, close up shop just to do it all over again.

There are also many legitimate paid autosurf owners who generate a lot of money from their advertisers and are more than happy to give a small percentage of their money to a captive audience so their clients can get their sites shown to a very wide audience. Since they promise their paid advertisers will get traffic to their websites, they are expected to perform this service and deliver. It’s a win-win-win for the advertisers, the autosurf exchange owners and the surfers.

Most paid autosurf programs require members to pay a small fee to purchase ad units and allow these members to earn a certain percentage on their money. When a member pays their ad fees, they not only receive credits to have their websites shown to other members, but they can also make money by surfing so many websites each day. The amount of credits you receive, the amount you are paid to surf each day and the number of sites you’re required to surf daily, all vary between paid auto-surf programs.

When joining these programs, it’s make good sense to stay away from the paid autosurf programs that promise high returns. Since most paid autosurf exchanges pay between 1% and 2% per day, if a program offers 10% per day or higher, that should raise a flag. There are also paid autosurf programs that market themselves as higher paying services, but if you do a little reading, you’ll quickly see the 7% per day gains break down to about 2% or less per day. Those are still great returns for your time and money, but you will not receive 7% per day for your efforts. It’s all in the marketing. Other programs that do promise higher percentages and do in fact pay those high percentages, in my opinion are Ponzi or pyramid schemes just waiting to collapse at some point. Some people can make money if their timing is right, but my recommendation would be to stay away from these programs or you do risk losing all your money.

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Make Money With Twitter! 5 Monetization Models

With Twitter’s recent API addition, there is potential for many new applications to be built off the Twitter back-end (although, not quite yet). Twitter usernames are essentially keywords used for these applications built on the Twitter platform — and Twitter username squatting is happening. The question is, how will these new businesses monetize — and how will Twitter itself monetize:

The power in any advertising-supported website, publication, TV show, etc, is community (readers, viewers, listeners, etc). Build a great service, get people to use it (or read, listen, view) and you can then send out specific ads to those users. Example 1: Have a Twitter username for “Knicks” (i.e. NY Knicks, a basketball team in the NBA). People add that user as their friend — the “Knicks” username pushes out any Knicks news… the minute it happens! Ditto on sports scores — if a Knicks game is going on, it’ll send out the score during the game to keep you alerted, if you want to be. If you can get 10,000 Knicks fans on your list — then you can either:

1) Put an ad in any blank space at the end of your 140-character messages — i.e. “Drink an ice cold, refreshing Pepsi.”

2) Send out an advertisement every 10th or 50th (whatever you learn to be OK with your users) twitter. Thus, I may receive 10 twitters of news announcements, and the 11th is an advertisement for Grey Goose vodka.

Next options…

3) Pay-Per-Twitter Message — If there was a username called “NYCtechJobs” — any person looking for a tech job in NYC could be a friend of this list, and be notified instantly of any new NYC tech jobs. Where would those jobs come from? Initially possibly just from Craigs List, Monster, Hot Jobs, etc … but then say you have 2,000 users that are the friends of “NYCtechJobs”, that means you have 2,000 prospective tech employees in the NYC area. A company would love to get their latest tech job out to those prospects, so they can find a hire — thus, they go to a web page you have setup, and they are able to create a message up to 140 characters (likely include a URL to full job details) with some details on the job. You can charge the employer for posting this.

Ditto with a list (er, username) like “NYCfurniture”. People could pay to broadcast their message to all of the friends of “NYCfurniture”.

4) Charge for access to your Twitter messages — Your username can be private and only your friends can receive/view your twitters. Thus, if you had valuable/timely information — you could have a subscription-based service where you charge $X for people to be your friend, and then they would have access to your twitters. Thus, a celebrity could charge for this — or a newspaper might do this to give you access to the news first — or some blogger that finds online shopping deals could send them to you … basically, if the user wanted to be “in the know” for whatever offering, they’d pay $X for access (per week or month). Note: You’d have to verify their subscriptions — and if they haven’t paid for the month, you’d remove them as a friend from your Twitter account.

5) Commissions on user purchases — Setup a service that allows users to buy products through this. User would need to setup an account with you with their credit card (or PayPal info, or a deposit into this proposed payment service) stored. I imagine a user could be browsing Wired magazine and be able to quickly purchase a subscription for $10 by ripping out their cell phone, Twittering a code like “d buy wired”, with a confirmation coming back to the user and them approving the confirmation possibly using a password, then the transaction occurring.

The biggest question on everyone’s minds is what Evan Williams is thinking. They’re opening up their back-end to allow the development of applications on the Twitter platform (which I think is real smart, because people are going to build useful applications for Twitter users — and everyone will be using Twitter in some capacity more often) … but will Evan plan to charge these companies that are building apps? Will Evan not want these apps monetizing themselves? How is Evan planning to monetize Twitter — or will he sell and leave that to a Yahoo/Microsoft/News Corp to figure out how to extract value out of the massive userbase (like his sale of Blogger to Google)? I don’t think Evan knows the answers quite yet — he’s just focused on building a great application for users.

You can follow me at twitter.com/devilsnani

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